Previous research on gender effects in robots has largely ignored the role of facial cues. We fill this gap in the literature by experimentally investigating the effects of facial gender cues on stereotypical trait and application ascriptions to robots. As predicted, the short‐haired male robot was perceived as more agentic than was the long‐haired female robot, whereas the female robot was perceived as more communal than was the male counterpart. Analogously, stereotypically male tasks were perceived more suitable for the male robot, relative to the female robot, and vice versa. Taken together, our findings demonstrate that gender stereotypes, which typically bias social perceptions of humans, are even applied to robots. Implications for design‐related decisions are discussed.

FRIEDERIKE EYSSEL

FRANK HEGEL

Journal of Applied Social Psychology

Published since 1971, Journal of Applied Social Psychology is a monthly publication devoted to applications of experimental behavioral science research to problems of society (e.g., organizational and leadership psychology, safety, health, and gender issues; perceptions of war and natural hazards; jury deliberation; performance, AIDS, cancer, heart disease, exercise, and sports).

Published since 1971, the Journal of Applied Social Psychology is a monthly publication dedicated to applying experimental behavioral science research to societal issues, such as organizational and leadership psychology, safety, health, and gender issues; perceptions of war and natural hazards; jury deliberation; performance, AIDS, cancer, heart disease, exercise, and sports.

《Journal of Applied Social Psychology》创刊于1971年，是一本月刊，专注于将实验行为科学研究应用于社会问题，例如组织与领导心理学、安全、健康和性别问题；对战争和自然灾害的认知；陪审团审议；表现、艾滋病、癌症、心脏病、锻炼和体育等领域。

Category	Quartile
心理学	3
心理学, 心理学社会	4

(S)he's Got the Look: Gender Stereotyping of Robots¹

ivySCI AI Smartly Parses PDF, Answers Researchers' Questions, and Helps You Understand Papers in Seconds

Journal Info

Category	Quartile
PSYCHOLOGY, SOCIAL	3

(S)he's Got the Look: Gender Stereotyping of Robots1

ivySCI AI Smartly Parses PDF, Answers Researchers' Questions, and Helps You Understand Papers in Seconds

Journal Info

(S)he's Got the Look: Gender Stereotyping of Robots¹