What’s Stopping You from Migrating to Mobile Tourism Shopping?
Sze-Mun Wan, Li-Na Cham, Garry Wei-Han Tan, Pei-San Lo, Keng-Boon Ooi, Rajat-Subhra Chatterjee
DOI: 10.1080/08874417.2021.2004564
Journal: Journal of Computer Information Systems
The research examined the antecedents to the adoption of mobile tourism shopping via an integrated model, consisting of the Mobile Technology Acceptance Model, consumer perception of merchant ethics, consumer decision-making styles, and characteristics of mobile applications to indicate that mobile usefulness, mobile ease of use, application quality, and service quality have significant positive correlations with the intention to use MTS.
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Journal Info
Journals:
ISSN 0887-4417
Quartile
Category | Quartile |
COMPUTER SCIENCE, INFORMATION SYSTEMS | 2 |
Quartile(CN)
Category | Quartile |
管理学 | 4 |
管理学, 计算机信息系统 | 4 |