Journal of Consumer Research

短名J CONSUM RES
Journal Impact5.53
国际分区BUSINESS(Q1)
期刊索引SCI Q2中科院 1 区
ISSN0093-5301, 1537-5277
h-index220
国内分区管理学(1区)管理学商业管理(1区)
Top期刊

Founded in 1974, the Journal of Consumer Research publishes scholarly research that describes and explains consumer behavior. Empirical, theoretical, and methodological articles spanning fields such as psychology, marketing, sociology, economics, communications, and anthropology are featured in this interdisciplinary journal. The primary thrust of JCR is academic, rather than managerial, with topics ranging from micro-level processes (such as brand choice) to more macro-level issues (such as the development of materialistic values).

期刊主页
涉及主题心理学业务社会心理学哲学计算机科学经济数学营销广告社会学生物政治学法学认知心理学认识论
出版信息出版商: Oxford University Press出版周期: 期刊类型: journal
基本数据创刊年份: 1996原创研究文献占比98.31%自引率:8.80%Gold OA占比: 18.32%

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